Hair softening shampoo with argan oil technology that transforms the texture of dry and brittle hair and delivers softness and manageability. Hair softening shampoo with argan oil for dry hair that provides gently cleanses and softens your dry, brittle hair, 15x more conditioning*, strengthening the hair's core. Its keratine-enriched complex replenishes hair while adding intense softness. Gently cleanses and softens

Replenishes moisture to dry hair using argan oil technology
Adds softness and transforms the texture of dry and brittle hair
*All Soft Shampoo, Conditioner, and Argan-6 oil vs. a non-conditioning shampoo

Apply to wet hair. Massage into lather. Rinse thoroughly. For best results, follow with All Soft Conditioner For intensified moisture and softness, apply All Soft Heavy Cream to dry hair

AQUA/WATER/EAU, SODIUM LAURETH SULFATE, DIMETHICONE, DISODIUM COCOAMPHODIACETATE, GLYCOL DISTEARATE, HEXYLENE GLYCOL, SODIUM CHLORIDE, COCAMIDE MIPA, PARFUM/FRAGRANCE, SODIUM PCA, SALICYLIC ACID, BENZOIC ACID, GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE, CARBOMER, CITRIC ACID, PROPYLENE GLYCOL, SODIUM CITRATE, DISODIUM EDTA, SODIUM COCOYL AMINO ACIDS, POTASSIUM DIMETHICONE PEG-7 PANTHENYL PHOSPHATE, SODIUM SARCOSINATE, BENZYL ALCOHOL, ARGANIA SPINOSA KERNEL OIL, ARGININE, HYDROLYZED SOY PROTEIN, COUMARIN, LINALOOL, LIMONENE, FUMARIC ACID, HYDROLYZED VEGETABLE PROTEIN PG-PROPYL SILANETRIOL, CI 15510/ORANGE 4, PHENOXYETHANOL, CI 17200/RED 33, TETRASODIUM EDTA, POTASSIUM SORBATE, SODIUM HYDROXIDE (D184463/1)