The Fresh Scent Profile

Fresh fragrances are clean, bright and easy to wear. They often smell crisp, airy or freshly washed, with a lighter feel than richer amber, woody or gourmand scents. Discover ARC’s collection of fresh fragrances, selected for their modern, effortless appeal. From citrus-fresh scents to clean musks and watery accords, find an everyday fragrance that feels polished but never overpowering.

Common Fresh Fragrance Family Notes
 

Fresh fragrance notes include bergamot, lemon, grapefruit, neroli, lavender, mint, green tea, marine notes, clean musk, watery florals and soft herbs. These notes create a scent that feels energising, breezy and uncomplicated.

The Origin of the Fresh Fragrance Family
 

Fresh fragrances became especially popular in modern perfumery as customers started looking for lighter, cleaner and more everyday scents. While fresh is a broad family, it is often used to describe perfumes with citrus, green, aquatic or aromatic elements.